Charities, voluntary organisations, and non-profit organisations play an essential role for many people living in the UK, whether financially or through the provision of support or advice. Charities use several methods to raise funds to support their cause including hosting fundraising events, selling merchandise, sponsoring events and using volunteers to carry out their work. The voluntary sector also plays an important part in creating social impact and community change and organisations are continually looking for ways to share their message.
For charities, raising the money needed to carry out their work is challenging. Often faced with limited resources, advertising can be an expensive option. However, promoting your cause can expand the reach of your charity or voluntary organisation, which can lead to vital donations from supporters.
As a non-profit organisation, the concept of promotional products might seem unattainable due to tight budgets. However, promotional merchandise is not only affordable but is also a powerful tool in raising awareness, driving donations and generating support. At Recognition Express Southern we are here to show you how this effective marketing strategy could benefit your cause.
There are many brandable and affordable promo items that can effectively spread the word about your organisation. If you have a charity shop selling goods to help raise money, why not place some branded badges at your till point? They are the perfect way to promote your cause and those who wear them will feel a sense of involvement and pride. Colourful and eye-catching, from button badges to pin badges, all can be branded with your charity logo or message.
Fridge magnets are another low-cost item that can be used to spread the word. Choose from wooden or metal magnets printed with your logo or design, or opt for a practical design like a bottle opener, which will get lots of use and result in more exposure for your brand.
If you are looking for something seasonal, how about a printed calendar? Each month can be printed with a different design or theme which illustrates your voluntary work. It’s a great way to promote what you do and show how your charity or organisation benefits others for 12 months of the year, which could ultimately encourage donations or help to recruit volunteers. Choose from desk calendars, wall calendars or perhaps you prefer a planner which can be used all year round.
We have a fantastic online shop available for our charity customers which can be branded and customised as your own online sales portal to sell your branded merchandise. It can be linked to your existing website, or promoted via email or social media.
You could use it for selling your charity branded t-shirts and hoodies to commemorate an event, or for selling branded water bottles, cuddly toys or other promotional accessories.
Your online shop could be to support a specific event or be used as your on-going branded merchandise sales platform. It’s super flexible and we can help with the set up and the products, subject to minimum sales volumes being achieved.
If you are attending a trade fair, exhibition or conference, some promotional giveaways are a sure way to get you noticed. From pens and pencils to notepads and bags, or mugs printed with an eye-catching image, there are many useful products which can be branded with your organisation’s logo or message. The great thing is that they can be used during and after the event, increasing your brand exposure and maximising your return on investment.
Key rings are a great giveaway at charity events. From wooden key rings which can be printed with your logo, to pop coin trolley key rings, featuring a brandable coin that pops out for use with a supermarket trolley. Key rings are not only fun and useful, but they are a very cost-effective option for any budget.
We could also provide a packable and portable exhibition stand set up for you to use and reuse time and time again. Anything from pull up banners, to full branded backdrops that pack into a wheelie case.
Fundraisers are one of the most important ways that charities and voluntary organisations are able to raise money and support for their important cause. Perhaps you are holding a summer fete to raise money. A branded gazebo that you can reuse at many events for years to come is a great way to attract attention at all types of events. Printed bunting is a colourful way catch the eye for a stall or stand – it has a large area to print a promotional message and is great for outdoor events, exhibitions or even shop fronts.
Maybe you are organising a fun run or sporting event, where your branded promotional merchandise could raise money for your charity. From t-shirts and caps, to wristbands, gym bags, and water bottles, there are many eye-catching ideas that can be used to promote your organisation while at the same time raising vital sales money.
Using our online shop set up, you could also sell your charity branded clothing ahead of the event, or as an event souvenir. The best thing is that this will help supporters remember your organisation long after the event, encouraging them to support you in the future.
If you are looking for ideas to help you promote your charity Recognition Express Southern is here to help with all your promotional product and branded clothing needs. If you can’t see what you are looking for on our website, contact us today on 02392 595509 or [email protected].
